An example of a multi level project - provide designs for a fashion collaboration and create the marketing and social media material around it.
I was tasked with creating character art to be used for a fashion collaboration between Cartoon Network / Powerpuff girls and designer Maria Escote and making the marketing teaser video.
The idea our CP team approved was to use strong women role models adapted into the PPG visual style
I was tasked with creating character art to be used for a fashion collaboration between Cartoon Network / Powerpuff girls and designer Maria Escote and making the marketing teaser video.
The idea our CP team approved was to use strong women role models adapted into the PPG visual style
Part one: Marketing animation video (teaser - no product was allowed)
This was done in afteraffects and illustrator
This was done in afteraffects and illustrator
Part 2: Draw new character art for use by the fashion designer as follows
Here are some examples of how Maria Escote's design team used these assets
